Logan Bergevin is Director of Search at Punch List Digital, where he leads paid search strategy and SEO deployment for home service companies across the U.S. With deep experience in lead generation for plumbing, HVAC, electrical, and other trades, he specializes in building scalable acquisition systems that drive measurable revenue and long-term new client growth throughout the marketing funnel.
At Punch List Digital, Logan partners with leadership teams to develop Google Ads that drive ROAS, improve conversion rates, and implement robust tracking and reporting frameworks connecting marketing activity to booked jobs. He’s particularly focused on how AI-driven discovery, local search behavior, and modern marketing attribution is reshaping how homeowners find and choose service providers.